14.1 Scenario Planning

Discussion

1. In Steve Blank’s HBR article on lean startups, he discusses how a new methodology has taken foot in the world of startups. Rather than planning out a long term strategy from an office room and trying to stick to it, the lean startup method is centered on the firm being agile and flexible to pivot to new opportunities. In what ways is this method similar to scenario planning? In what ways is this method different from the scenario planning framework proposed by Peter Schwartz in class? Is there a way to adapt the Peter Schwartz framework and integrate it with lean startups?